The hydration brand for people who actually read the label.
FORTIFIED® was built on a simple promise, No Mumbo Jumbo. No proprietary blends. No fillers you can't pronounce. No fear-mongering marketing. Just real ingredients in honest amounts, every milligram printed on the label.
Why we exist
Most “hydration” drinks are flavored sugar water pretending to be healthy. We built FORTIFIED™ differently, because the label should tell the truth, and the dose should actually do something.
Every blend starts with a transparent electrolyte base: 1,210mg sodium from Ancient Ocean® Pink Himalayan Salt, 150mg magnesium malate, 200mg potassium. From there we stack in function, EVERYDAY - Vitamin D3 + K2 for daily structure/function support, ENERGY - with natural caffeine from real coffee bean for clean energy* No proprietary blends. No Mumbo Jumbor - ust real ingredients that pull their weight.
The label promise
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Every milligram disclosed. No proprietary blends, ever.
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Zero sugar, zero artificial sweeteners. Sweetened with monk fruit and fermented Reb M, no Stevia, never sucralose or aspartame.
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Real minerals. Sodium from Ancient Ocean® Pink Himalayan Salt. Potassium from real coconut water. Magnesium as malate, not oxide.
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Natural caffeine. From real coffee bean, never caffeine anhydrous, never synthetic stimulants.
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Single-ingredient supplements. Our Creatine Monohydrate is one ingredient. That's the whole label.
How it's made
FORTIFIED™ products are manufactured in the USA in a cGMP-compliant facility, with raw ingredients third-party tested before they go into a stick pack. Our flavor systems use Organic Flavors & Organic Lemon Juice Powder, Salty Orange and Salty Watermelon, so what's on the front of the pouch matches what's on the back.
Our mission
To help you hydrate with purpose.
Our mission is to “Inspire people to live better healthier lives through body, mind and spirit.
Built for label-readers, by label-readers.
If you've ever flipped a pouch over, googled the seventh ingredient, and put it back on the shelf, this brand was built for you.* These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.